2. App downloads
More than half of consumers surveyed (53%) have at least one food and dining app on their phone. Restaurant review apps are most common; about a quarter of consumers (24%) say they have these on their phone. Many of these apps offer diners discounts when they check in to a restaurant.
Just over a fifth of consumers (21%) say they have restaurant-specific apps on their phone, many of which feature loyalty programs with deal tie-ins. A fifth of consumers (20%) have third-party restaurant discount apps on their phone.