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Emerging Brands

Gold Star is finally ready to grow its Tom & Chee brand

This week's episode of the "Buzzworthy Brands" podcast features GSR Brands President and CEO talking about growing the melt concept after a pandemic pause. By Heather Lalley on Jun. 08, 2021
Tom & Chee
Photo courtesy Tom & Chee

GSR Brands, the parent of Cincinnati’s iconic Gold Star chili concept, acquired Tom & Chee in late 2017. At the time, Tom & Chee was a grilled cheese and soup brand with a cult following. It had been featured on Shark Tank and other TV shows. By 2019, GSR had ambitious plans for Tom & Chee. But then came the pandemic. Now, with some crucial changes, the company is getting ready to grow its melt concept. Listen to this Buzzworthy Brands interview with Roger David, president and CEO of Gold Star Brands, about what’s ahead for Tom & Chee.

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Heather Lalley is the managing editor of Restaurant Business, Foodservice Director and CSP Daily news. She previously served as editor in chief of Winsight Grocery Business
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