The recovery process of the business must begin with demonstrative and deliberate actions. The recovery hole we are in is deep and, with the "help" of our friends in the media, getting deeper. The financial impacts are beginning to hammer the business, with creditors patiently standing in line for remittance before the end. Our customers are recovering as well and not able to provide any comfort or commitment for the future. Our employees are afraid to return to the facility, but at the same time are beginning to fear for continuation of their jobs. The government agencies are standing by to assist, but their actions are fragmented and uncoordinated. It is clear that the business will have to take the lead to find our way out of this mess.
Members help make our journalism possible. Become a Restaurant Business member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here. MultimediaExclusive ContentFinancing Despite their complaints, customers keep flocking to ChipotleThe Bottom Line: The chain continued to be a juggernaut last quarter, with strong sales and traffic growth, despite frequent social media complaints about shrinkflation or other challenges. Operations Hitting resistance elsewhere, ghost kitchens and virtual concepts find a happy home in family diningReality Check: Old-guard chains are finding the alternative operations to be persistently effective side hustles. Financing The Tijuana Flats bankruptcy highlights the dangers of menu miscuesThe Bottom Line: The fast-casual chain’s problems following new menu debuts in 2021 and 2022 show that adding new items isn’t always the right idea. |