For operators, menuing a limited time offer (LTO) can be a fun and exciting process—but that’s not to say it’s necessarily easy. An LTO’s success hinges on a several factors, including how buzzworthy it is, the ingredients it contains and how much it costs, to name a few.
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This post is sponsored by Mars Foodservices
Reality Check: The FTC wants the business to change several longstanding operating conventions. Has it heard why that's a bad idea?
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