Marketing
So much for Starbucks' journey into the metaverse
The coffee shop chain told customers late last week that it would end its Starbucks Odyssey NFT virtual restaurant loyalty program experiment "to prepare for what comes next."
Financing
Starbucks now has more global locations than Subway
The coffee shop chain, which added some 3,000 locations worldwide last year, is now the second-most prolific restaurant chain in the world.