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Restaurant Business Staff

Articles by
Restaurant Business Staff

Page 7
Marketing

Why restaurant mascots have been benched this ad season

Restaurant Rewind: The onetime marketing superstars have lost the spotlight to food, guests and less-controversial employees. The spokesfigures' past may explain why.

Technology

California could be the spoiler on federal legislation restaurants actually want

Working Lunch: The state doesn't want its data-security requirements to be undercut by federal rules, leaving restaurants with a potential hodgepodge of state rules.

Marketing

If there's an LTO Hall of Fame, these items would be in it

Restaurant Rewind: Draws like pumpkin spice latte and the McRib weren't always the surefire hits they've become.

Workforce

Restaurants win a battle over California's pay disclosure bill, but the war could persist

Working Lunch: Here's what's driving the demand that employers post their payrolls

Operations

Restaurants continue to flex their muscles in Washington D.C.

Working Lunch: The podcast from Align Public Strategies features a discussion on the restaurant industry’s run of political success.

Operations

Here's where Indiana Jones should have looked for a Whopper

Restaurant Rewind: Here's how a mothballed Burger King was hidden for 13 years.

Operations

How Domino's needs to get its mojo back

Restaurant Business Editor-in-Chief Jonathan Maze joins Editor-at-Large Peter Romeo in looking at how the Noid has snuck back into the pizza giant's headquarters.

Operations

Remembering the copycatting case that went where no restaurant had gone before

The theft of intellectual property was so extreme that the matter went all the way to the Supreme Court.

Marketing

Subway veers from the trend of following a blockbuster ad campaign with a dud

Restaurant Rewind: Whew—we're not seeing another Herb The Nerd or a Soviet Fashion Show.

Operations

Hey, McDonald's, your approach has been tried before

Restaurant Rewind: McDonald's get-tough policy on veteran franchisees has an historical precedent. And it didn't yield a kumbaya outcome.

Consumer Trends

Remembering the mother of all supply-chain disruptions

Think inflation at the gasoline pumps is a four-alarm issue for the economy? Consider this fuel crisis of the not-so-distant past.

Leadership

Restaurateur Elon Musk aims to go where few business giants have succeeded

History shows deep pockets and past triumphs are no guarantee of conquering the peculiar world of foodservice. Here’s a look at past trainwrecks.

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