Continue to Site >>>

Sonic

This week’s 5 restaurant nightmares: Justice for all?

 By Peter Romeo on Oct. 27, 2016

The industry can only hope the court and social media developments of the past week will not be true precedents.

Sonic launches holiday specials

By Restaurant Business Staff on Nov. 28, 2017

The limited-time offerings include deals on its Lil' Burritos and Double Feature.

Food

Flavor drives demand

By Thomas Henry Strenk on Jun. 18, 2013

Millennials continue to exert influence on the world of beverages. They like their drinks on the sweet side and they like lots of choices. Suppliers have gotten the message and responded with specialty beverages aimed at that finicky demographic.

Top restaurant nightmares of 2016

By Peter Romeo on Dec. 20, 2016

The year was not without its Freddy Krueger moments for restaurants. Here's a look back at the times restaurateurs wondered if they were awake.

Leadership

Sonic promotes Claudia San Pedro to president

By Jonathan Maze on Feb. 02, 2018

The company also promoted Corey Horsch to CFO and elected a new director.

Sonic is counting on tech to bolster comp sales

Sep. 17, 2014

The drive-in chain says new digital menus and a next-generation POS system will enable stores equipped with the new technology to outsell the rest of the system. Not coincidentally, it’s currently asking franchisees to install the devices.

Sonic names new president

By Peter Romeo on Jan. 25, 2017

Company units will be overseen by a 15-year veteran of the chain.

Food

7 burgers rocking the menu right now

By Patricia Cobe on Mar. 14, 2018

Competition between the buns heats up as operators raise their game to win customers.

Sonic opens menu-development kitchen

Nov. 05, 2014

The quick-service chain says the new facility will facilitate its food-focused sales strategy.

Financing

Technomic: Drive-thru data

By Restaurant Business Staff on Feb. 07, 2017

As consumers increase their off-premise dining, limited-service operators will continue to study their priorities and habits, as well as borrow ideas from chains who are doing it right.

  • Page 13