Concept to Scout: Starbucks Reserve Roastery & Tasting Room
To visitors, the new Starbucks Reserve Roastery & Tasting Room looks and feels like an upscale java lovers’ theme park. Starbucks execs see the interactive coffee shop and restaurant, just blocks from the company’s original store at Seattle’s Pike Place Market, as “the next generation” of Starbucks.
IHOP, Applebee's to pair up
A 12,000-square-foot restaurant in Detroit will feature the menu signatures of both DineEquity-franchised brands.