… And be as smart as a Fox
One by the name of Don shared lessons from a lifetime spent in the business, and how he’s employed them at Firehouse Subs.
Thomas Keller's websites hacked by Syrian activists
A group describing itself alternately as the Syrian Electronic Army and the Daemon of Darkness seized the famed chef’s sites for The French Laundry and his restaurant group over the weekend.
In April, T.G.I. Friday's released its own mobile payment app. While many foodservice operations have embraced mobile apps for location services, coupon offers or linking into reward programs, proprietary mobile payment apps are still somewhat unchartered territory. In the quick serve arena, Dunkin Donuts just released its own mobile payment system, and Starbucks partnered with Square for its system.
Ruby Tuesday’s narrowly averted cheese-biscuit apocalypse demonstrates how social media’s role is evolving from marketing to operations. The chain has spent several years working through a major brand refresh, migrating from a down-home bar-and-grill to a more upscale-casual concept. To that end, the company decided to phase out the free cheddar biscuits given to diners, testing the new program in one area where the biscuits went AWOL. The reaction was telling: customers had a fit, sharing their displeasure through social media.