social media

Marketing

Customers leak details on Dunkin' Donuts’ new snack program

Word spread on social media about a small test of items intended as afternoon add-ons.

15 fast food facts just for fun

It's summertime. Warm nights, bar-b-ques, picnics, and casual get togethers fill up the calendar. Dazzle your friends, family and restaurant associates with your knowledge of food.

PHOENIX, AZ (Sept. 11)—Shamrock Foods yesterday launched a state-wide marketing program to get consumers eating out again. Citing the importance of...

In research conducted from late January to mid-February, our staff monitored the two leading social-media channels for restaurants right now, Twitter and Facebook, counting followers and fans, how often consumers discussed the brand and the efforts of operators to foster that give-and-take.

Chain locations aren’t exact clones of each other. There are little quirks, local menu items and different customer demographics. That’s why one social media presence doesn't necessarily fit all.

Some social media advice. A group of Manhattan restaurants band together to fight decreased traffic. And a couple of soldiers are surprised they caused a stir by naming their restaurant after their platoon’s nickname.

Starbucks chief Howard Schultz called on restaurateurs who packed his keynote address at the National Restaurant Association to take greater responsibility.

By employing creative and time-tested social media techniques, these brands have fans buzzing.

Those photos you and your guests post to Instagram are about to get better-looking. Instagram introduced new creative tools last week that give users “the ability to adjust brightness, contrast, saturation, warmth and more.”

Restaurants’ social-media revenge, a $100,000 love slap, edible cups, Starbucks’ real-estate values and other boons for chiropractors.

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