technology

Eat this package

By Patricia Cobe on Dec. 20, 2013

A Harvard bioengineer named David Edwards invented edible packaging called WikiCells that can enclose any food or beverage “like a grape skin."

Marketing

How to apologize on Twitter

Jun. 02, 2014

Customer service is just as important online as it is in house. Here are four tips on how to win your customers over on Twitter if you make a mistake.

Marketing

Twitter-trolling health inspectors

By Kelly Killian on Sep. 12, 2014

In the Social Media Age, the language that constitutes a formal complaint has evolved.

Google's Glass gets new workplace partners

Oct. 27, 2014

A third-party tech developer says the time savings could cut the fast-food francisor’s labor costs by two percentage points.

TGI Fridays opts to give servers, not guests, a tablet

By Peter Romeo on Jan. 13, 2015

TGI Fridays is taking a different tack than competitors like Chili’s and Applebee’s in its embrace of order-placement tablets.

Technology

Krispy Kreme’s ‘Hot Doughnuts Now’ feature goes digital

By Peter Romeo on Mar. 25, 2015

Krispy Kreme’s fans live for the “Hot Doughnuts Now” storefront neon sign that alerts passers-by that a new batch of doughnuts has just been baked and glazed. Now the chain is shifting the alert to cell phones via a new app.

This week’s digital dustups: Wendy’s vs. McD’s, KFC vs. the gullible, white men vs. the world

By Peter Romeo on Mar. 08, 2016

Who said social media was merely a means of engaging consumers? As recent developments underscore, that universe has become a battleground of sorts for unexpected causes.

Technology