technology

Marketing

Social media evolves from marketing to operations

Ruby Tuesday’s narrowly-averted cheese-biscuit apocalypse demonstrates how social media’s role is evolving from marketing to operations.

Technology

Keying up mobile trends at RLC

One of the overarching themes that ran through Restaurant Leadership Conference was that mobile is a critical part of the restaurant business today.

Restaurateurs who dislike being reviewed by rank amateurs may be heartened by the release of an app by a website that calls itself the “anti-Yelp.”

Consumers weren’t part of the audience at FSTec, but their attitudes toward restaurant technology were given voice by a study survey released at the conference by Technomic.

The granddaddy of casual dining is reportedly trying in-store “mistletoe drones,” which capture customers kissing. A smooch wins a freebie.

Lucille’s BBQ, Hof’s Hut and the Runza sandwich chain are among the CrunchTime! customers that have adopted the management software company’s new suite of online learning programs.

The casual chain is also looking at a variety of remote-payment options.

Will kinder, smarter robots will take the sort of productivity-focused jobs we will be ashamed humans ever did? Or is a human touch more valuable?

NRA CIO Kevin Steele, Pei Wei Marketing Manager Sharon Koval, Technomic's Erik Thoresen and RB's Sara Rush Wirth discuss marketing to today's consumer with tech at FSTEC 2016.

Self-service kiosks can make ordering and payment easy for busy limited-service customers, and they may still benefit from a novelty factor in some markets.

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